For thousands of years, humans have inherently known what modern neurological science has only recently confirmed: storytelling is the single most powerful way to command attention, to commit information to memory and to forge strong emotional bonds.
Storytelling is almost as vital to human evolution as food and water.
It is therefore not surprising that the individuals and brands who tell the most compelling stories are the ones who command the greatest influence around the globe.
The Company
EIGHT TRICK PONY is an award winning full service branded content production company founded on a respect for the power of story. Whether working with brands, auteurs, studios or TV networks, we help bring eye-popping, heart-stopping content to life. We collaborate with the world’s best artists, cinematographers, composers, sound designers and digital effects companies to produce content that not only garners attention, but delivers truly unforgettable messages.
Brands are creating content at a record pace. But in a world where just 5% of marketing attracts 90% of total engagement, the need for powerful storytelling is more pressing than ever before. If brands want to cut through the clutter they must tell gripping stories.
EIGHT TRICK PONY enables brands to get their message across with head-turning, captivating and mind-blowing stories, both tiny and gigantic.
‘We are, as a species, addicted to story. Even when the body goes to sleep, the mind stays up all night, telling itself stories.’
